Sherwin Williams - River

This splendid ad was created by New-York based studio Buck to celebrate Sherwin Williams’ new partnership with HGTV. See colors flow naturally as you follow a sailboat through a beautiful world made of color chips. The landscapes, trees and even the animals are all created with color chips from shade cards. The bright, vivid colors and the papercraft effect along with the beautiful background score makes it a magnificient piece of work.


Uploaded by: Buck

Credits:

Directed by: Buck
Creative Director: Orion Tait
Executive Producer: Anne Skopas
Producer: Kevin Hall
Art Director: Ben Langsfeld
CG Supervisor: Ryan O’Phelan
Previs: 3rd Floor, Ryan O’Phelan, Jordan Blit
Modeling: Dan Fine, Brice Linane, David Soto, Arvid Volz
Animation: Ryan O’Phelan, Pete Hamilton, William Trebutien, Mo Caicedo, Sewang Kim
Lighting: Michael Lampe, Brice Linane, Ryan O’Phelan, Mo Caicedo
Composite: Daniel Oeffinger, Conrad Ostwald, Seth Ricart
Storyboards: David Zung
Concept Art: George Fuentes, Josh Harvey, Thomas Schmid

Company 3
Colorist: Tom Poole

Mckinney
Producer: Josh Eggleston
GCD: Ellen Steinberg
AD: John Hagerty
Copywriter: Sanders Hearne

Music: Beacon Street Studios
Mix: Kevin Halpin at Color